Cash-on-cash return

saborio

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Can anyone explain this concept to me?
I tried the search function for the CFAi books but it didn’t come up, yet I have it on my list of things to look at?
 
It’s simply cash recieved divided by cash invested. It’s a very very simple way of measuring returns quickly (similar to simple interest), don’t think it’s overly useful unless cash returns are important (and constant).
 
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